Have you ever heard of hot girl rides? Or a hot summer girl? Google has, and wants online users to know a few things about being a “sexy internet girl.”
“Welcome to how to be a hot girl on the internet to avoid a sneaky little thing called misinformation,” content creator Eli Rallo, aka @thejarr, said in a Google-sponsored video.
The video appears on TikTok’s “For You” page, the platform’s main feed that includes sponsored content, intended to promote something of value by a third party, in this case, the search giant. This type of sponsored advertising typically only appears on the “For You” page of the platform versus the personal pages of the brand or creator.
Rallo has been making TikTok videos for about a year, but is also a writer and podcast host. The “sexy girl”/Google disinformation video with advice from her has over 30 million views in two weeks.
“These are my rules for being smart and sexy online while avoiding the spread of misinformation,” Rallo said before listing three tips.
Some of Rallo’s most viewed videos on his own page are his rule lists. She has rules for the “talk stage” of a relationship, rules for the month of September, and rules for a first date, to name a few.
Google clearly thought it could come up with rules to prevent misinformation. Google’s TikTok page has tons of videos with tips for using the search engine, but this specific video was created in collaboration with Rallo as a targeted ad that needs to be tagged as such when it appears on the “For You” page.
Rallo’s 3 rules to avoid misinformation and be a hot girl online
Rallo’s first rule: Before posting anything, check your sources on Google using their “About This Result” tool by clicking the three dots next to the search result. That extracts information about the origin of the result.
Your next rule of thumb is to run a reverse image search on Google to “separate the photo from the store”, basically to see if an image is photoshopped or altered before sharing it, it also provides contextual information about the image.
Rallo’s last rule: “Be fun and flirty when you use your voice,” he said.
“The Internet and social networks give us a place to open dialogues, create and share things. That’s funny. But it’s not so fun and flirty to use our voice to spread misinformation. So think before you post,” Rallo said.
Google video seems less popular than its typical listings.
“Google tells me to trust Google for all my information,” one user wrote in the comments with a thumbs-up emoji. Others in the comments section questioned the timing of the sponsored content, attributing it to the upcoming midterms, with some saying Google was “ramped” with misinformation.
Google did not respond to requests for comment about sponsored content appearing on the “For You” page. TikTok did not confirm the nature of Google’s involvement in sponsoring the video.
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