1 in 5 American adults will bet on this year’s Super Bowl

ATLANTIC CITY, N.J. (AP) — A record 50.4 million American adults plan to bet on this year’s Super Bowl, betting a total of $16 billion, the national trade group forecast Tuesday. of the gaming industry.

The American Gaming Association forecasts that 1 in 5 American adults will place a bet on Sunday’s NFL Championship game between the Philadelphia Eagles and the Kansas City Chiefs.

The estimate includes legal bets, and those made with illegal betting houses or casually among friends or family.

The total amount expected to be wagered this year is more than double last year’s amount as the US legal sports betting market continues to grow.

There are three additional states offering legal sports betting this year (Kansas, Ohio, and Massachusetts) compared to the previous year, for a total of 33 more states Washington, DC Maryland also added mobile sports betting last year, but had in-person betting on the Super Bowl last year.

More than half of all American adults live in a market where sports betting is legal.

“Each year, the Super Bowl serves to highlight the benefits of legal sports betting: bettors are transitioning to regulated market protections, sports leagues and media are seeing increased engagement, and legal operators are pushing the needed tax revenue for states across the country. said Bill Miller, president and CEO of the association.

Hard data supports predictions of a record betting market for this year’s game. GeoComply, which handles nearly all online betting traffic for the US sports betting market to verify that a customer is in a particular location where such betting is legal, says it has logged more than 550 million verifications. geolocation during the NFL playoffs from January 14 to 29. .

That’s 50% more than the same period last year, and the group anticipates record volume for this year’s Super Bowl.

Eilers & Krejcik Gaming Research, an independent research firm in California, looked only at legal betting. It predicted a total of just over $1 billion this year, led by Nevada ($155 million); New York ($111 million); Pennsylvania ($91 million); Ohio ($85 million) and New Jersey ($84 million). His research was not involved in the AGA predictions.

The company estimated that 10-15% of that total would be wagered live after the game starts, and that 15-20% would come in the form of parlays of the same game, or a combination of bets involving the same game, like betting on the winner, total points scored and how many passing yards Eagles quarterback Jalen Hurts will rack up.

The AGA poll found bettors were evenly split, with 44% backing the Chiefs and an equal percentage betting on the Eagles.

The Eagles were 1.5-point favorites as of Monday night on FanDuel, the official odds provider for The Associated Press.

A wide range of bets are offered on the big game, from the most basic predictions on which team will win and by how many points, to bets on the total number of points scored in the match.

Also popular are so-called propositions or prop bets on individual player performance, such as whether Chiefs quarterback Patrick Mahomes will throw two or fewer touchdown passes or how many rushing yards Eagles running back Miles Sanders will rack up. .

For the Super Bowl, these bets cover such unusual outcomes as whether the initial coin toss will come up heads or tails; whether the game’s final score has happened before like the score of a previous Super Bowl, and even what color of Gatorade will be thrown on the winning coach.


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